Crm- Chapter 3

Exercise 4. Develop a list of companies (or types of companies) for which CRM frames would be extremely precious. Develop a list of companies (or types of companies) for which CRM systems would not have very much nourish. Explain why companies made each list. Types of companies for which CRM systems would be priceless: Medical offices- A CRM system would be semiprecious to health check exam offices in influence to maintain a database of patient information, much(prenominal) as insurance info., billing addresses, etc. This would make the employee of the medical offices job & the patients visit much much efficient, as the patient wouldnt have to fill out paperwork at each visit. The system could also keep record of each patients health history, so that the doctor could be aware of previous(prenominal) problems. Cell phone companies- A CRM system would be valuable to cell phone companies because there are so umpteen different secernatees & franchises. Instead of the node having to drive to their specific branch status, having a CRM system would allow the customer to visit whichever location is most convenient. Luxury retailers- CRM systems would be very valuable to retailers of highlife items.

Whether it be designer shoes, furniture, whichever; customers that spend a significant descend of money in one store dont indispensableness to be treated as an ordinary customer. Implementing a CRM system would allow the retailer to achieve a closer kinship with their loyal customers. Hotel chains- A CRM system would be very valuable to hotel chains, especially for repeat customers. Being able to access the leaf nodes information, payment information, room preferences, etc., would not only be a more efficient method, but would also make the customer feel more valued. Types of companies for which CRM systems would not have much value: In my opinion, this portion of the assignment is much more herculean because I feel that almost all companies could benefit from a CRM system. The book says that concerning... If you want to get a full essay, order it on our website: Ordercustompaper.com

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