Spin Cycle

SPIN CYCLE With so many different scandal to his quotation and numerous ongoing investigations pending, President Clinton has been bombarded by the media in a fashion non seen since the last days of the Nixon administration. Despite this unwanted attention, Clinton has managed to maintain tall approval ratings and success uprighty deflect even the most glowing attacks. How does he do it? This question is answered in full in Spin Cycle, a backroom look at how news is created and incase in the unobjectionable dramatics and the methods used to distribute it to the public. In painting a detailed picture of the hand-to-hand struggle known as a press conference, Kurtz shows how the use of controlled leaks, meticulously worded briefs, and the outright shunning of certain questions allows the White House to control the scope and content of the stories that cave in it to the front page and the nightly network news. As Kurtz makes clear, the president and number 1 Lady are convinced that the media are out to postulate them, temporary hookup the journalists covering the White House are incessantly frustrated at the stonewalling and the lack of cooperation they encounter while trying to do their jobs.

In the middle is the White House press secretary Mike McCurry, a master at defusing volatile situations and walking the fine line with the press. though less paranoid and cynical of the media than Clinton, he often finds himself on both ends of personal attacks and vendettas that veer far outside the landing field of objective reporting. The anecdotes and carefully buried information that Kurtz has uncovered break up this book a brisk pace, along with ample invaluable information that cuts to the core of this age of media overkill. Kurtz focuses mainly on White House response to scandal news in 1996 and 1997, and he does not purport to cover most other aspects of the kin between the president and the press. And within the narrow scope of his research, he had only fragmentary access... If you want to get a full essay, order it on our website: Ordercustompaper.com

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